E‑commerce marketing

Ecommerce Marketing Agency for Shopify and WordPress Stores

You have a store that takes orders, an ad budget that should be doing more, and a list of things you know you ought to fix once there is time.

As an ecommerce marketing agency, we take that list off your desk and run the work that brings buyers to the store and gets them through checkout. We work with stores on Shopify and on WordPress with WooCommerce, and every number we report comes from your own accounts, so you can check for yourself what the money did.

Southern Distilling Company homepage at desktop width
Southern Distilling Company homepage at phone width
Southern Distilling Company's live homepage, captured October 28, 2026 at desktop width (1440 px) and phone width (390 px).

Who we work with

This work suits online stores with a real ad budget and products people already buy. For some, the store is the whole business. For others, the shop sits alongside a bigger business with its own sales team and its own customers. What they share is a store that works and a sense that it could be doing a lot more. If you care about how the store looks as much as how it sells, we will get along well, since we design and build stores as well as market them. If you are still deciding what to sell, we are probably early for you, and a marketing consulting session may be the better place to start.

What we run

Our e‑commerce marketing services come down to four areas, from the first ad a buyer sees to the email that brings them back for a second order. You can start with one of them, and when we run them together, they are planned as one program. Google Ads and SEO each have their own page, so here you get the short version with a link to the rest.

Google Ads and Google Shopping

Paid search puts your products in front of people at the moment they are searching for them. We build search and Shopping campaigns around your products and your margins, with conversion tracking in GA4 that lets the budget follow real sales. The detail of how we manage an account, from the first audit to the reports, is on our e‑commerce PPC and Google Shopping management page.

SEO for product and category pages

On a store, the pages that can rank for what buyers type are the product and category pages. We rewrite their titles and descriptions to match real searches, and since Shopify and WooCommerce each handle URLs and filters in their own way, we plan the work around how your platform behaves. The technical audit, the product page work and showing up in AI answers are all covered on our e‑commerce SEO services page.

Conversion fixes on the store

Traffic only pays off if the store turns visitors into orders. We look at where buyers leave between the product page and the order confirmation, then fix what we find, whether that is a slow page, a confusing step at checkout or a product page that leaves questions unanswered. When the fix needs a bigger rebuild, we handle the e‑commerce website work ourselves, so nothing gets lost in a handoff to another vendor.

Email marketing for e‑commerce stores

A buyer who has ordered once already knows your store, and email is how you stay in touch with them between visits. We plan and run email flows and campaigns for stores, on Klaviyo or on a similar platform. Flows are the emails that go out on their own when a shopper does something, such as joining your list or leaving a cart before checkout, and campaigns are the sends you plan around a launch, a sale or a new season. Stores bring us in as their email marketing agency for e‑commerce, either for email on its own or alongside the ads and the SEO, and for a store that wants a Klaviyo agency, Klaviyo is one of the platforms we run it on.

How we report

Every report we send is built from your own GA4 property and your own ad accounts, so you can check any number against the source yourself.

We lead with revenue and return on ad spend, the numbers that tell you whether the marketing is paying for itself, and then set out what we spent, what it brought in and what we plan to change next, in plain language. If a campaign is not earning its keep, the report says so and the plan moves that budget somewhere it can work harder.

Proof from a client's own data

Southern Distilling is one of two clients whose results we publish, and the numbers in that case study come from their own data. Their GA4 had counted zero key events for 16 months when we rebuilt their tracking in a new Google Tag Manager container, and in the 18 days after it went live on October 9, 2026, it counted 429, including 363 tour‑booking clicks. The whole story, with the sources, is in our case study, and we are happy to walk you through it on a call.

Key events counted: 429

Key events by type, 429 in allTour-booking clicks363Directions24Phone clicks20Newsletter sign-ups15Where-to-buy clicks7
Source: Southern Distilling Company GA4, key events by event name, October 9 to October 26, 2026.

Where automation fits

Email flows and campaigns are part of the marketing we run for you. Some stores also need systems that pass orders and leads between tools, and our sister brand Automate iComm handles that marketing automation and AI work, including the builds that connect a store's email platform to the rest of the business. You can see that side on icommstudios.ai under marketing automation, and a call with us can cover both.

Questions store owners ask

How much does an e‑commerce marketing agency cost?

Packages begin at $1,000 a month. The final number depends on which of these areas you need us to run, and our pricing page lays out the detail.

Do you work with Shopify stores?

Yes. We work with stores on Shopify and on WordPress with WooCommerce, for the marketing and for the store build itself.

Do you run email marketing for stores?

Yes. We plan and run email flows and campaigns for online stores, on Klaviyo or a similar platform, alongside the ads and SEO or on their own.

Is there a long‑term contract?

No. We do not tie stores into long‑term contracts, and the work grows or shrinks with how well it performs.

Who will I actually talk to?

You work with our team. The company number, (704) 902‑8486, reaches us whenever something needs a decision.

Travis Hedrick, founder of iComm Studios

Book a call

The best first step is a 30‑minute call where you show us the store, the ad accounts and the sales you are hoping for over the coming year. We will tell you where we see room to grow and which of these areas we would start with, and you can decide from there whether we are a fit.

Or send a note